Fashion Blog

Kellie Pickler wears Sherri Hill

Sherri Hill is showing up everywhere recently. American Idol’s own Kellie Pickler accepted an award from the ASCAP in Sherri Hill 3402.

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Snooki wears Sherri Hill

Check out Snooki in Sherri Hill 2334 on David Letterman last week!  Video below: http://www.youtube.com/watch?v=jhg9TMGvf2c

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2010 International Prom Association Award Winners

If you were not reading the site over the weekend, we were at Prom Market at America’s Mart in Atlanta posting video like crazy. While we were there, we held an ...

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So, you want a brown prom dress?

This picture was taken at a photo shoot where the actual goal was to “trash the dress” each model was wearing. This unique event was setup for free so ...

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Behind the scenes at Prom market 2011 part 3

Ok, well, there are officially too many videos for me to keep up with! There are new interviews and videos about the upcoming 2011 prom season with Jovani, Jasz, Sherri ...

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Behind the scenes at Prom market 2011 part 2

Meanwhile, back at market in Atlanta… Catch a quick interview with one of the IPA Limited Edition dress models. Caroline gives a quick interview to Kellie about the ...

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Behind the scenes at Prom market 2011 part 1

Here is a short video of the IPA setup down at Atlanta market before everyone shows up! There will be video and updates daily so stay tuned.

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Store locator now online!

Just a small large site update here!  The IPA retail store locator is now online and working (yay). Check the top right hand corner of any page on the site and put in ...

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Selena Gomez was in Seventeen Prom

This does not fall under the “current” news category, but I needed to test a post on this new layout with a video embedded.  When I went to YouTube and looked ...

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2011 Jovani Leaked Image!

Ok well maybe its not exactly a “leaked super secret exclusive” picture because we snipped the image off of a Jovani press release.  But we are posting it ...

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The 2011 IPA Labels are…

The 2011 International Prom Association labels are: Tony Bowls Mori Lee Riva Night Moves Evenings by Allure Jovani Sherri Hill La Femme Precious Formals Jasz Couture Look ...

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Knockoff's and Sherri Hill

If you want to knock off a dress, think twice about copying Sherri Hill. According to a press release from the company’s lawyer, they have filed a federal lawsuit ...

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