The Retailers Choice Awards, taken place at Prom Market in Atlanta, show cased many of the International Prom Association’s best of the best! In 2011, the Best Prom Fashion Design went to Sherri Hill. Shoes & Accessories Manufacturer of the Year was awarded to Night Moves. Outstanding National Ad Campaign was received by Jovani along […]
International Prom Association and Southern Independent Formalwear Association are proud to take part in the inaugural initiative of International Promise Foundation. International Promise Foundation was created as a means of giving back directly to the concerns of our industry’s social audience.
Once again Sherri Hill has added to her long list of accomplishments with dressing yet another winner of the Miss USA Pageant. This time it is Alyssa Campanella of California. This stunning beauty has graced the images of Sherri Hill for the past few seasons as one of the gorgeous models of the Sherri Hill […]
Sticks and Stones by Mori Lee is the first to launch Homecoming 2011. A mix of sheaths and fun and flirty give variation to the line with colors ranging from the all important black to the hot fuchsia always wanted. This collection is showing a mix of gowns that will continue to dazzle through out […]
Yes, we are trending! With the looks of Hollywood starlets gravitating to short for the Red Carpet walk, you must have a drop dead short dress! The key to the look is to show off the knee. That means no knee skimming! You must show off that knee with a little thigh in order to […]
This dress is made entirely from pull tabs. Yes, pull tabs, like off of a can of soda! See this closeup picture below if you are confused. Maura Pozek is 16 and from Reed Springs, Missouri, and we are sure no one had a dress like hers at prom this year. This high school Junior […]
One of the ideas behind the International Prom Association is to help educate the consumer when shopping for prom dresses. One of the most troubling problems facing the industry today is knockoffs. Designers put many months of design, work, and thought into these dresses each season. Foreign companies are copying these designs and trying to […]