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International Promise Foundation's Annual Black Tie Gala

The International Prom Association's 8th annual Black Tie Gala and Retailers Choice Award program, held during International Prom Fashion Week market, presented awards of merit to reps, stores and manufacturers in 29 categories ranging from Prom Manufacturer of the Year to Breakout Retailer of the Year. This is hands down one of our favorite events of the year because it helps us to shine light on people who make our industry so amazing! The Gala supports the International Promise Foundation, which was created by IPA to address some of the most pressing issues facing teen communities, including supporting the teen family members of troops, helping to promote a safer atmosphere for learning in schools, or simply bringing attention to concerns...

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Madison James Celebrates 20 Years During IPFW

This year’s International Prom Fashion Week was a special one for Madison James because they were celebrating their 20 year anniversary! The whole week was nothing short of a party in their showroom, complete with an ice cream sundae bar and masquerade party! Not to mention the gorgeous new designs they debuted at International Prom Fashion Week; we can’t wait for you to see them! The entire Madison James showroom is black with silver accents and bright lights, it is ultra sleek and glamorous. So, it really showcased two of their biggest styles this year- shining silk and metallics! Silk gowns are going to be big for prom 2019 and Madison James has got some seriously stunning looks. And when...

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Shimmer and Shine with House of Wu

Glitter is back and better than ever! Whether it is covered in sparkly accents or dripping in shimmer, a glittering gown is a definite attention-getter. Forget the days of simple gold and silver glitter, we are loving all of the options we have in glitter gowns this year! From pinks to purples to sparkling icy blues, the glitter game has changed. If you love this trend as much as we do, you’re in luck! The Tiffany Exclusive collection from House of Wu has some gorgeous glittery gowns!! Style 46151 is our first pick for obvious reasons. This dress will absolutely take your breath away! It is made of glittering, iridescent satin that changes colors and sparkles as you twirl around....

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Shine in Sherri Hill

It’s time to start picking your favorite dresses because formals and homecoming are quickly approaching! I remember sitting in high school classes and secretly scrolling through the newest Sherri Hill styles to decide which one I would wear to the next formal. Definitely should have been paying attention but the excitement was too much to contain, so if you’re reading this in class, I feel you- I’ve been there. Sherri recently released one of the most stunning Fall collections we’ve ever seen! It’s hard to narrow down to pick favorites, but for the sake of your grades I wanted to make this a quick read. So, check out these gorgeous new pieces and then you can get back to class!...

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In Full Bloom with La Femme

Three words describe La Femme during International Prom Fashion Week - IN FULL BLOOM! The entirely white showroom was overtaken by the most beautiful flower wall we have ever seen! White roses spread across the entire stage and fashion show viewers were given rose petals to toss during the show. Don’t worry, we have attached some pictures from the showroom so you can see just how beautiful it really was! But, the showroom wasn’t the only beautiful part; the gowns that were on the runway were absolutely stunning!! The designer for La Femme, Michael, gave details of each dress as it was modeled so it was easier for us to choose the very best dresses for you. The collection was...

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